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Odysea
Artisan Food Range
 

We have worked with Odysea for over 10 years, arguably the leading Greek food brand in the UK. The concept for the identity was to create a visual narrative, representing  the products that are lovingly created by artisan food producers in Greece and throughout the Med. We wanted to create a style that was “touched by hand”, so each product is hereod by an illustration with the same level of craftsmanship as the food itself.  We used Victorian botanical engravings, precisely hand drawn for scientific classification; pre-photography.  Recent projects for Odysea have included a new identity & re-design of the E-Comm Website, Instore identity, Social Media Advertising and a range of Brand Merchandising.

Brand Identity
Logotype & Icon
Art Direction
Design
Brand Guidelines

Print Production
Website Design
Digital
Merchandise
Exhibition Design

©HalesCurtis Pro06 Odysea 01.webp
©HalesCurtis Pro06 Odysea 02.webp
©HalesCurtis Pro06 Odysea 11.png
©HalesCurtis Pro06 Odysea 06B.webp
©HalesCurtis Pro06 Odysea 09.webp
©HalesCurtis Pro06 Odysea 08B.webp
©HalesCurtis Pro06 Odysea 03.webp
©HalesCurtis Pro06 Odysea 04.webp
©HalesCurtis Pro06 Odysea 05.webp
©HalesCurtis Pro06 Odysea 14B.webp
©HalesCurtis Pro06 Odysea 15.webp

We have worked with Odysea for over 10 years, arguably the leading Greek food brand in the UK. The concept for the identity was to create a visual narrative, representing  the products that are lovingly created by artisan food producers in Greece and throughout the Med. We wanted to create a style that was “touched by hand”, so each product is hereod by an illustration with the same level of craftsmanship as the food itself.  We used Victorian botanical engravings, precisely hand drawn for scientific classification; pre-photography.  Recent projects for Odysea have included a new identity & re-design of the E-Comm Website, Instore identity, Social Media Advertising and a range of Brand Merchandising.

©HalesCurtis Pro06 Odysea 01.webp

Odysea
Artisan Food Range
 

Brand Identity
Logotype & Icon
Art Direction
Design
Brand Guidelines

Print Production
Website Design
Digital
Merchandise
Exhibition Design

We have worked with Odysea for over 10 years, arguably the leading Greek food brand in the UK. The concept for the identity was to create a visual narrative, representing  the products that are lovingly created by artisan food producers in Greece and throughout the Med. We wanted to create a style that was “touched by hand”, so each product is hereod by an illustration with the same level of craftsmanship as the food itself.  We used Victorian botanical engravings, precisely hand drawn for scientific classification; pre-photography.  Recent projects for Odysea have included a new identity & re-design of the E-Comm Website, Instore identity, Social Media Advertising and a range of Brand Merchandising.

©HalesCurtis Pro06 Odysea 02.webp
©HalesCurtis Pro06 Odysea 03.webp
©HalesCurtis Pro06 Odysea 04.webp
©HalesCurtis Pro06 Odysea 05.webp
©HalesCurtis Pro06 Odysea 06B.webp
©HalesCurtis Pro06 Odysea 08B.webp
©HalesCurtis Pro06 Odysea 09.webp
©HalesCurtis Pro06 Odysea 11.png
©HalesCurtis Pro06 Odysea 14B.webp
©HalesCurtis Pro06 Odysea 15.webp

​© 2026 Hales Curtis

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